The programme is taught in English.
Intakes: April & October
Non-EU/EEA applicants: Please apply at least three months before the start of the programme.
EU/EEA applicants: We accept applications until the start of the programme.
Please note: The monthly/semester tuition fees remain the same for the entire duration of the study programme.
Would you rather click on online ads than block them? Do you love to develop both communication strategies and creative solutions? Are you interested in design and copy writing?
Then the BA programme in Advertising & Brand Communication is exactly your thing. This programme combines a theoretical background, strategic thinking and the development of big ideas with the creation of all different kinds of adverts. This particular combination of modules and courses in the BA in Advertising is unique not only in Berlin, but in all of Germany.
This Bachelor's programme educates students in the diverse fields of advertising, as well as, the related fields of marketing, consumer behaviour and market research. The curriculum brings together empirical research, brand planning and innovation strategies on the one hand and visual, verbal and audiovisual communication on the other.
Solid theoretical knowledge is balanced with practical projects. The individual projects are based on actual briefings, contributed directly by advertising agencies, commercial enterprises or cultural and social businesses. Furthermore, all professors and teachers have a strong industry background and are continuously active in their individual fields.
This internationally recognised BA programme in Advertising & Brand Communication prepares students for careers in advertising agencies, marketing and advertising departments as well as in media companies and cultural businesses. You will also be able to access numerous postgraduate and Master's programmes.
First semester
Second semester
Third semester
Fourth semester
Fifth semester
Sixth semester
Seventh semester
In the fifth semester, students have the opportunity to study abroad.
In the fifth semester, students have the opportunity to do an internship abroad.
Please note: The monthly/semester tuition fees remain the same for the entire duration of the study programme.
199.80 EUR for a discounted semester ticket that students can use in public transport in and around Berlin for a duration of six months
SRH Berlin University of Applied Sciences might be offering scholarships. Please check our website for updates.
The following English proficiency tests are accepted:
Non-EU/EEA applicants: Please apply at least three months before the start of the programme.
EU/EEA applicants: We accept applications until the start of the programme.
Please use our online application system to submit your application.
Working as a non-EU citizen:
In possession of a valid German residence permit for study purposes, you are allowed to work for up to 120 full days (full day = eight hours per day) or 240 half days (half day = four hours) during the calendar year. However, freelance work is not permitted. Internships that are mandatory for the successful completion of your studies at SRH Berlin do not count towards the above-named 120 full days.
Employment that is considered “student part-time work” ("studentische Nebentätigkeit", e.g. employment as a student worker at a university or in a university-related organisation or "Werkstudent" activities at companies that are related to your studies) can be done without any time restrictions.
We do not own any student dormitories or hostels. However, we provide assistance in selecting accommodation prior to and after your arrival in Berlin.
Our Career Service supports students and alumni in planning their careers and sharpening their professional profile. Our service portfolio includes:
SRH Berlin University of Applied Sciences is a state-accredited university that offers Bachelor's, Master's and MBA programmes in English and German.
Our six schools in Berlin, Dresden and Hamburg combine modern management and entrepreneurship, hospitality, media and creative industries, technology and IT, music and sound design in modern study programmes.
All schools focus on hands-on project work in small teams, an individual learning experience, and personal supervision by lecturers with real business experience.
With its 2,000 students from 99 countries, SRH Berlin University of Applied Sciences is one of the most international universities. In addition to an international atmosphere, our students enjoy the opportunity to get in touch with industry partners and create a professional network through internships and company projects. We offer a wide range of services to support you in finding an internship, organising a semester abroad, and taking care of important tasks during your studies. With this support and environment, our students are prepared for careers in different industries around the globe.
The university belongs to the SRH Holding, a non-profit organisation with its headquarters in Heidelberg. As a leading provider of educational services, SRH operates universities, schools, and professional training centres. SRH Berlin is one of seven universities within the group with more than 14,000 students.
With its population of 3.7 million residents, Berlin is the German capital, the largest city in Germany and the second most populous city in Europe. Apart from being a hub for higher education and research, the city is very multicultural: people from 190 nations live here, 20% of its residents come from abroad and every one in three Berliners is a first-generation or second-generation immigrant. Students in Berlin benefit from a high quality of life and a huge range of recreational activities: festivals, museums and sports events are seen everywhere. Additionally, a third of the city area is composed of parks, rivers and lakes. Berlin is a centre for politics, media and science, and it is renowned for its culture and arts scene as well as its buzzing nightlife. It is rich in history and historical monuments and has a well-connected public transport system that students can use with their discounted public transport tickets. Well-known for its innovation capacity, the German capital has a vibrant start-up scene and is known as a start-up hotspot in Europe. In addition, Berlin’s low living costs and moderate rental prices, compared to other capital or European cities, make the city very attractive for both international and domestic students.
Dresden is a perfect study location. Not only is the city of art and culture a popular tourist destination with its many famous sights, but it has also developed into one of Germany’s strongest and most dynamic economic locations over the past few years. As living costs and rental prices are still relatively low, Dresden is a favourable city for students from around the world. If you add the vast array of cultural events, the diverse nightlife and the city’s beautiful location in the Elbe valley, one might not be surprised that Dresden is a great place to live and study in.
Hamburg is a city that is green, lively and economically strong. Located close to rivers and the ocean, Hamburg has more bridges than Venice and is part of the second largest metropolitan region in Germany. Compared to other cities in Germany, Hamburg has moderate living costs, a high standard of living and a secure infrastructure for students. The city's continuous growth makes it one of the most important and largest trade, economic and logistics centres in north-western Europe. International companies and agencies from the aviation, life science, health care, renewable energy and creative industries are based in Hamburg. Young professionals and university graduates benefit from attractive career opportunities in a growing economy and within the IT, media, retail, logistics and renewable energies industries.
